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David Sörhammar
Kapitelförfattare
David Sörhammar is an Associate Professor of Marketing at Stockholm University. His present research focus involves digital transformation of heavy industry with a theoretical focus on digital servitization, service innovation, digitalization, co-creation, and user-driven innovations.
David Sörhammar is an Associate Professor of Marketing at Stockholm University. His present research focus involves digital transformation of heavy industry with a theoretical focus on digital servitization, service innovation, digitalization, co-creation, and user-driven innovations.
Produkter
Eriksson-Zetterquist, Ulla et. al (eds.)
Business administration is a scientific field described as complex, diverse, and eclectic. Acknowledging the multiplicity of the field and the many...