
Christofer Laurell
Författare
Christofer Laurell holds a Ph.D. in Business Administration from Stockholm Business School at Stockholm University. Dr. Laurell’s research interests are focused on how digitization and social media challenge traditional marketing strategies.
Christofer Laurell holds a Ph.D. in Business Administration from Stockholm Business School at Stockholm University. Dr. Laurell’s research interests are focused on how digitization and social media challenge traditional marketing strategies.