Hugo Guyader
Författare
Hugo Guyader is a senior lecturer at Linköping University, Sweden. He has published several academic papers in marketing journals. His current research interests resolve around the sharing economy and sustainable consumer behavior.
Hugo Guyader is a senior lecturer at Linköping University, Sweden. He has published several academic papers in marketing journals. His current research interests resolve around the sharing economy and sustainable consumer behavior.
Produkter
Marketing & Sustainability
Guyader, H. m.fl.
This book aims to equip business students and marketing practitioners with a thorough understanding of sustainability issues. It uses contemporary ...